PGI’s Latest Evara Collection Showcases Women Influencers
PGI India has collaborated with Grazia India, a leading fashion and lifestyle magazine for young millennials and Gen-Z consumers, to bring alive the #VeryRareVeryYou campaign of the Platinum Evara collection.
The campaign showcases three young women influencers whose inimitable personal choices make them truly unique in a world of ever-changing trends. Jewellery is integral to the expression of each woman’s identity and Platinum Evara has always stood for a celebration of womanhood.
Inspired by romantic medieval structures, the newest range of Romantic Rebel jewellery merges youthfulness and romanticism to create a distinct aesthetic. In the latest series of Platinum in Style – Romantic Rebel, #PlatinumABC delves into how the Romantic Rebel translates exceptional, bold structures into modern styles of jewellery pieces using timeless platinum.